
I lead creative that performs,scales and wins.




Creative Lead with 11+ years building AI-augmented creative for leading global consumer brands
Selected Work
Craft with a business case.
By the numbers
By the numbers
Lead
11+Years
- Creative Direction
- Art Direction
- Brand Stewardship
- Cross-Functional Leadership
Scale
15+Markets
- Adaptation Systems
- Creative Operations
- Production Frameworks
- AI-Enabled Workflows
Impact
60+Campaigns
- Digital
- Retail
- OOH
- Packaging
About
Eleven years, one trajectory.
Creative Lead for L'Oréal's Dermatological Beauty division at WPP Production, leading a human and AI hybrid team across SAPMENA to deliver creative at scale.
Executive Timeline
- Jun 2025 — NowCreative LeadWPP Production · L'Oréal Dermatological Beauty (LDB) · SAPMENA
- Apr 2022 — Jun 2025Production DirectorGallagher & Mohan · Marcus & Millichap · CBRE · JLL
- Jan 2020 — Mar 2022Creative Art DirectorMindstorm Marketing Agency
- Oct 2018 — Dec 2019Creative Art DirectorPurple Mind MA · Sharjah, UAE
- May 2015 — Sep 2018Design LeadVivo India · Northeast India